
I interviewed Boston’s new Bike Director, Nicole Freedman (Nicole.Freedman.bra@cityofboston.gov) about her intention to implement a bike-share program in Boston. All in all, it could work, with minimal tax dollars.
“Boston could see up to 1,500 bikes and 150 stations,” says Freedman.
Mayor Menino appointed Freedman with the goal of transitioning Boston into the next generation of eco-friendly urban transportation. Freedman’s bike-share program is slated to launch in the spring of 2010. It could potentially eliminate 315,000 car trips annually, reducing 750 tons of greenhouse gases officials estimated.
What are the details and what could this mean?
Where are the Bikes? – Officials are looking for a regional program that includes different neighborhood corridors and neighboring towns. Residents are hoping this will likely include boroughs like Brighton, Allston and JP.
What’s the Cost? — Freedman claims that “we’re waiting to hear back from our respondents, although we expect the first 30 minutes to be free for members.” What a bonus, but how much does it cost to be a member?
Who’s Pays for the Program? — “A turn-key system that self-finances” says Freedman. The city is looking for a cost-neutral program. Models that can do this include advertising based plans, subscribers fees and private capital investors.
So how would it work exactly once in place? Residents would buy memberships which would allow them to swipe a card and take out a bike at any rack around the city and then return it to any rack. Though the first 30 minutes would be free, extended trips would require usage charges. Bike supplies would be monitored by the company, who’s main responsibility would be to shuffle bikes so racks are full at all times.
I love the idea but what about stolen bikes? Bike-share programs seem to the wave of the future if we look at Europe, but many of those aren’t entirely successful. What will be different about Boston? I’ll keep you posted. Regardless, I’d be first to alleviate myself of the worry of owning/locking/storing my personal bike and most definitely sign up for the program!